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Custom Tabletop Signs For Your Coffee Shop: 3 Unique Ideas

May 28, 2024

Marketing Ideas

Why consider custom tabletop signs for your coffee shop?

Custom tabletop signs can significantly enhance your coffee shop’s ambience and customer experience. By incorporating your branding elements like logos and color schemes, these signs reinforce your coffee shop’s identity and create a memorable visual impression. They serve as effective tools for promoting daily specials, new menu items, or upcoming events right at customers’ tables. “We usually only think about signs that are on the outside of buildings that get people into stores, but store signs on the inside are just as important!” (source) Additionally, tabletop signs can share valuable information about your coffee offerings, educating customers about different beans, brewing methods, and flavor profiles.

Strategically placed signs can also encourage upselling by highlighting tempting desserts or specialty drinks. Custom signs can be tailored to match your coffee shop’s decor and aesthetic. Beyond aesthetics, these signs communicate important policies or guidelines discreetly. Overall, custom tabletop signs are a versatile and affordable way to personalize and elevate your coffee shop’s atmosphere while effectively engaging and informing your customers.

Promotion and Upselling

Custom tabletop signs are a great way to inform customers of seasonal promotions. Whether it’s pumpkin spiced latte season, the holidays and time to promote gift cards, or deals on coffee beans - it’s easy to order custom table top signs that will let customers know about all of your promotions. This is also a great way to upsell products. If a customer is checking out with their regular drink order and sees a sign promoting merchandise or baked goods that they might not normally purchase they might think twice about it!

Clear Communication and Information Purposes

Clearly communicating important information is one of the most important functions of custom tabletop signs. Wi-Fi password information is one of the most popular uses for custom tabletop signs in coffee shops. This is information that a majority of patrons are often looking for and being able to spot it on a sign makes things a lot easier for them! The customers will appreciate clear communication via signage so that they don’t have to interrupt baristas or wait in line to ask questions. Some other popular information that can be included on custom tabletop signs:

Sustainability Initiatives House rules Menu items Specials of the day Promotions Upcoming events

Customer Engagement

Custom tabletop signs are also a great tool for increasing customer engagement. You can include QR codes linking to your social channels so that customers can easily look up your Instagram and tag you when they post a picture of their latte! Or maybe you can do a qr code linking to a loyalty program so that customers can get virtual punches every time they visit the shop! These types of things can really encourage customers to build relationships beyond the shop. This increases customer loyalty and helps with word of mouth advertising!

# Creative Custom Table Top Sign Ideas for Your Coffee Shop

Chalkboard signs or Dry Erase

Custom chalkboard and dry erase table top signs are an excellent way to rotate information and promotions. You can get your logo and branding digitally printed on the top or around the border and leave blank space so that you can write information on the sign. Or maybe get something like “special of the day” printed on your signage so that you can write in the special each day.

Jokes, Funny Sayings and Quotes

What’s a barista's favorite morning mantra? Rise and grind! Fun quotes, funny coffee themed jokes or punny sayings are great ways to make customers laugh or get their attention. Find tons of great coffee jokes and puns at Smart Sips. This could turn into a great opportunity for a social media post too! A lot of times when customers are waiting in line they can get frustrated or bored. Give them something to make them laugh and it will increase their customer satisfaction while they are at your shop!

Interactive QR Code Signs

Interactive signage with QR codes is a really great way to increase customer engagement. Easily get a QR code printed on either our chalkboard or dry erase board table top signs. You can use our design tool when you are creating your table top sign and easily click “add code” and add a QR code with our tool. Design your entire sign, upload files, add clipart and text all in the tool. You can also get both sides of your sign printed on!